This year has seen a dramatic shift in workplace culture for many organisations. Across all industries and company sectors, there is an acknowledgement that the ‘new normal’ brings with it the need to reassess how to invest in their people.

The results from more than 230 organisations that shared their insights in Gallagher’s 2021 Benefits Strategy & Benchmarking Report showed that almost half of organisations are planning changes to their current benefits offering. There is an increasing recognition that employee wellbeing is the measure of ‘whole health’—physical, emotional, financial and career—and organisations are shaping their rewards and benefits strategy to reflect this.

With a move towards greater flexibility; a strong focus on individual wellbeing; and the influence of environmental, social and governance (ESG) factors, there are tangible opportunities for employers to differentiate and optimise their benefits offering.