What’s in this year’s report?

Global insights: More than 1,300 comms and HR professionals from around the globe took part in our annual State of the Sector survey.

A profession at a turning point

Internal communication is facing unprecedented challenges and opportunities. Our latest report explores the state of the profession today — what’s working, what’s not and where the biggest opportunities lie.

Closing the gap

Discover how IC teams are navigating the Readiness Gap with limited tools, data and resources.

Clarity and direction

Strategic maturity is the key to success. Learn why a well-socialized strategy is critical and how it transforms IC teams into trusted business partners.

Workforce readiness

With teams stretched thin, the ability to connect meaningfully with employees is at risk. Explore the challenges and opportunities for building capacity and influence.

Operational enablement

From channels to data, operational infrastructure remains a barrier for many. Find out how high-performing teams are overcoming these limitations to drive impact.

Human-centric communication

Execution matters. See how leading teams are adopting more human-centric approaches to cut through the noise and foster stronger connections.

AI readiness

AI is reshaping the future of communication. Uncover how high-maturity teams are leveraging AI to think, measure and act strategically.

Unlock the insights

The 2026 report reveals how IC teams can move from reactive to strategic, unlocking their full potential to drive business impact. Read the full report to explore the data and insights shaping the future of internal communication.

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